How CPG Brands Use Multichannel Data to Drive Customer Loyalty

January 23, 2017

Thanks to the popularity of digital, social, and mobile technologies, the CPG industry has more opportunity than ever to obtain consumer data and build deeper experiences with end users. This whitepaper explores how brands are leveraging multichannel loyalty and engagement solutions and making use of customer data to drive repurchase rates and increase basket size. Learn:

  • Why multichannel loyalty and engagement programs are important for the CPG industry
  • How such programs helps brands uncover key customer insights
  • What type of customer data brands can leverage from multichannel loyalty offerings
  • Examples of how CPG brands use multichannel loyalty to drive engagement and purchases
  • And much more!
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