As we look forward in 2017, attempting to discern what trends will become prominent in the customer loyalty industry, Loyalty360 solicited the unique opinions and perspectives of its members to identify what tendencies, shifts, or progressions they foresee in the New Year. Our 2017 Trends article will be divided among the following five categories: technology, social media, personalization, mobile apps, and how customer loyalty will be defined in 2017. Based on the insightful responses we received, 2017 is shaping up to be compelling and exciting for loyalty marketers.
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Most Recent Content
CrowdTwist is Named a Leader in Loyalty Technology Platforms
CrowdTwist announced today that Forrester Research, Inc., has named CrowdTwist as a Leader in the prestigious “The Forrester Wave™: Loyalty Technology Platforms, Q2 2019."
CrowdTwist Announces New Partnership with Movable Ink
CrowdTwist Announces New Partnership with Infor
Webinar Q&A: Let’s Get Emotional: How To Build Better Relationships With Your Customers
CrowdTwist Recognized with Three Loyalty360 Awards
CrowdTwist and four of its clients take home a total of seven awards at the Customer Expo in Nashville, Tenn.
CrowdTwist Consumer Loyalty Study Shows 87% of Gen Z Consumers Want Omnichannel Loyalty Programs
CrowdTwist Consumer Loyalty Study Finds Growing Distrust of Brands, Yet Strong Loyalty Program Engagement
Research indicates that brands are skeptical of how brands use their data, but omnichannel loyalty programs offer brands a competitive advantage and the opportunity to rebuild trust through relevancy.
CrowdTwist Adds Andrew Frawley, former CEO of Epsilon, to Board of Directors
CrowdTwist, the leader in multichannel loyalty and engagement solutions, announced that Andrew Frawley has been appointed to the company’s Board of Directors.
CrowdTwist Increases Revenue By 60% In 2017, Launches Loyalty Programs For AMC, Steve Madden, Carhartt, And More
Webinar Q&A with Emily Collins, Senior Analyst at Forrester Research, Inc.
The Forrester Loyalty Wave and CrowdTwist
CrowdTwist Named a Strong Performer in Customer Loyalty Solutions by Independent Research Firm
Loyalty Program Participation High Among GenZ and Millennials
CrowdTwist Generation Z vs. Millennials Study Provides Snapshot into The Changing Loyalty Landscape
CrowdTwist, an Oracle Marketing AppCloud Partner, Launches Application that Provides Loyalty and Engagement Solutions
How Brands Are Ramping Up Customer Loyalty Program Spending in 2017
CrowdTwist Examines Gender Differences Connected to Customer Loyalty
CrowdTwist Examines Gender Differences Connected to Customer Loyalty By Jim Tierney | Oct. 20, 2016 Loyalty marketers are always seeking better and more efficient ways to target various customer...
Four Ways a Multichannel Loyalty Program Supercharges Marketing Strategies
Why Marvel and other entertainment companies are focusing on loyalty
Why Marvel and other entertainment companies are focusing on loyalty Aug. 21, 2016 Marvel has unveiled a new superhero — one with superpowers that are anything but traditional. At San Diego...
Consumers Prefer SMS for Loyalty Program Updates