Featured Content

Enjoy our latest e-books, whitepapers, research reports, articles, and other resources!

  • 20 Brands Consumers Can't Live Without

    20 Brands Consumers Can't Live Without

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  • Brand Loyalty in 2019: How to Win the Hearts of Consumers58:53

    Brand Loyalty in 2019: How to Win the Hearts of Consumers

    What does it take to win the hearts of consumers in 2019? What do consumers expect from brands in exchange for their love and devotion? We’ve invited a panel of marketing experts to discuss the bigges

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  • How to Win Brand Love in 2019

    How to Win Brand Love in 2019

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  • 7 Ways to Earn Customer Love in 2019

    7 Ways to Earn Customer Love in 2019

    A panel of marketing experts discuss the biggest trends impacting customer loyalty this year and share examples of the brands that are winning consumer affection.

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  • 2018 in Review: The 7 Biggest Trends That Impacted Loyalty

    2018 in Review: The 7 Biggest Trends That Impacted Loyalty

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  • Loyalty Research: Gen Z, Millennials and Beyond

    Loyalty Research: Gen Z, Millennials and Beyond

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  • Brand Storytelling: Using Authenticity to Build Customer Relationships

    Brand Storytelling: Using Authenticity to Build Customer Relationships

    What is brand storytelling and how can brands use authenticity to build customer trust & relationships? A look at demonstrating brand values, driving advocacy and differentiating through storytelling.

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  • How Budweiser & Busch Build 1:1 Customer Relationships53:22

    How Budweiser & Busch Build 1:1 Customer Relationships

    Building truly personal, 1:1 relationships with customers is a major challenge for most brands. And for brands like Busch and Budweiser that don’t directly sell to consumers, the lack of access to Poi

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  • Capturing the Loyalty of the Skeptical Consumer

    Capturing the Loyalty of the Skeptical Consumer

    Here are some of the key findings of our research and recommendations for brands on how to engage and capture the loyalty of the skeptical consumer.

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  • Loyalty Research Report: Engaging Consumers in an Age of Increasing Brand Distrust

    Loyalty Research Report: Engaging Consumers in an Age of Increasing Brand Distrust

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  • The 10 Biggest Marketing Trends to Invest in for 2019

    The 10 Biggest Marketing Trends to Invest in for 2019

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  • Giving Customers What They Want

    Giving Customers What They Want

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  • How Loyalty Can Help Retailers Compete Against Amazon

    How Loyalty Can Help Retailers Compete Against Amazon

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  • The 7 Biggest Loyalty Trends of 2017

    The 7 Biggest Loyalty Trends of 2017

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  • RFP Guide

    RFP Guide

    Download this guide for advice on how to establish the loyalty needs and requirements of your business and communicate them effectively. You can leverage this template to construct your own RFP.

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  • 20 Brands Customers Love: Factors Driving Customer Loyalty in 2018

    20 Brands Customers Love: Factors Driving Customer Loyalty in 2018

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  • How Travel and Hospitality Brands Can Go the Extra Mile for Customers

    How Travel and Hospitality Brands Can Go the Extra Mile for Customers

    Travel and hospitality brands should go the extra mile for customers through engagement-based loyalty. Here are some ways to make loyalty programs fun and personalized for each traveler.

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  • Marketing Predictions for 2018

    Marketing Predictions for 2018

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  • The Ultimate Guide to Omnichannel Loyalty

    The Ultimate Guide to Omnichannel Loyalty

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  • How to Optimize Your Loyalty Program for Gen Z and Millennials

    How to Optimize Your Loyalty Program for Gen Z and Millennials

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