More brands today are making customer loyalty and engagement top priorities. But the right formula varies by brand. This e-book highlights 16 examples of compelling loyalty programs that made headlines in 2016 and important takeaways. Learn:
- How Dunkin’ Donuts combines innovation and loyalty to woo customers
- Why Huggies’ streamlined point-earning structure enhances the customer experience
- How brands like Bon-Ton capture greater sales with tender-neutral loyalty programs
- Why loyalty is an important strategy for non-retail brands like Marvel and Ubisoft
- And much more!