Loyalty programs are evolving. Brands and retailers are layering in many different options for earning points through brand engagement and spend-based activities. The easier it is for the customer to spend money and be appropriately rewarded for their loyalty, the more effective the program will be at driving sales and increasing revenue. There are a number of ways to engage customers and incentivize them for their purchase.
- The benefits of adopting a strategic approach to rewarding for spend
- Effective spend activities ideas to reward for purchases
- Effective reward ideas to incentivize purchases