With customer loyalty, and specifically loyalty programs set to get more spending this year, we speak to high-profile brands as well as industry experts to find out how to keep efforts fresh.
Other content in this Stream
How Francis Ford Coppola’s Rewards Program Connects Customers Across the Entire Brand Portfolio
It is challenging for brands with multiple entities to connect with customers across their entire portfolio. Francis Ford Coppola uses loyalty as a way of unifying its brands and rewarding customers.
How Tarte Takes Marketing to the Next Level with Mobile & Loyalty
In today’s climate of everchanging trends, it has become harder than ever for beauty brands to maintain engagement with consumers. Find out how Tarte uses loyalty & mobile to combat this challenge.
How Brands Can Amplify Their Content Strategy Using UGC and Loyalty
It is necessary for brands to create dynamically rendered campaigns that are highly personalized. We discuss how brands can enhance their marketing strategies using UGC and loyalty.
CRMC 2019 Recap: Personalization & Data Are Key to Enhancing the Customer Experience
CrowdTwist recently attended the annual CRMC conference and personalization and data emerged as central themes in the retail world. Here are two key learnings from this year's conference.
How to Leverage Data to Drive Customer Loyalty through Personalization
More brands than ever are turning to loyalty program data to learn how customers are interacting with them. Here's how you can leverage your data to drive customer loyalty through personalization.
CrowdTwist Recognized with Five Awards for Excellence in Loyalty
CrowdTwist, a leader in omnichannel loyalty and engagement solutions, today announced it was awarded five Loyalty360 awards during the annual Loyalty Expo in Charlotte, NC.
CrowdTwist is Named a Leader in Loyalty Technology Platforms
CrowdTwist announced today that Forrester Research, Inc., has named CrowdTwist as a Leader in the prestigious “The Forrester Wave™: Loyalty Technology Platforms, Q2 2019."
7 Ways to Earn Customer Love in 2019
A panel of marketing experts discuss the biggest trends impacting customer loyalty this year and share examples of the brands that are winning consumer affection.
The 7 Most Innovative Brands of 2018
In 2018, brands were forced to step up their efforts to keep customers coming back. Many chose to innovate and invest in the customer experience. Here are the 7 most innovative initiatives of the year
The Value of Loyalty for Telecoms Brands
Successful loyalty programs provide telecommunication brands with the ability to differentiate from the competition and reduce churn. Let’s take a look at some of the benefits.
Webinar Q&A: Let’s Get Emotional: How To Build Better Relationships With Your Customers
6 Ways to Earn Loyalty from Millennial Moms
In order for brands to successfully market to millennial moms, they must be conscious of what drives their decisions to purchase from brand over another. Find out how to engage this important group.
CrowdTwist Recognized with Three Loyalty360 Awards
CrowdTwist and four of its clients take home a total of seven awards at the Customer Expo in Nashville, Tenn.
CrowdTwist Consumer Loyalty Study Shows 87% of Gen Z Consumers Want Omnichannel Loyalty Programs
How to Increase Loyalty Program Engagement
Loyalty program participation is at a high, but many brands still struggle to maintain customer engagement in the program. Here are 4 ways to maintain and increase consumer engagement in your program.
Capturing the Loyalty of the Skeptical Consumer
Here are some of the key findings of our research and recommendations for brands on how to engage and capture the loyalty of the skeptical consumer.
Brand Storytelling: Using Authenticity to Build Customer Relationships
What is brand storytelling and how can brands use authenticity to build customer trust & relationships? A look at demonstrating brand values, driving advocacy and differentiating through storytelling.
CrowdTwist Consumer Loyalty Study Finds Growing Distrust of Brands, Yet Strong Loyalty Program Engagement