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The Loyalty Evolution Research Report

January 23, 2017

Loyalty is in the midst of positive momentum. Brands are increasingly realizing the value loyalty programs offer to boost their bottom line and strengthen customer relationships. While many are successful, there is still work to be done to achieve sophistication.

This report provides a deep dive look into the loyalty landscape, the role of multichannel loyalty programs in driving success, and a glimpse at what the future holds for the industry.

 

Go Back
The Forrester Wave: Customer Loyalty Solutions for Midsize Organizations, Q1 2016
The Forrester Wave: Customer Loyalty Solutions for Midsize Organizations, Q1 2016

What's Next
Demystifying Brand Loyalty Among Millennials: Research Report
Demystifying Brand Loyalty Among Millennials: Research Report