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The State and Future of Loyalty: Perspectives From The Experts

January 29, 2017

Whether brands are exploring the notion of a loyalty program or already have one in place, marketers are using the strategy to win and retain customers. This Q&A offers a glimpse into the minds of some of the industry’s leading marketers and thought leaders about the current state loyalty and its future. Learn:

  • The importance customer data plays in loyalty programs
  • Why engagement is a critical element in loyalty strategies today
  • What an omnichannel approach means for most brands
  • How technology will be a driving force for loyalty and other marketing initiatives
  • And much more! 
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