Five Loyalty Lessons From Pokemon Go

September 19, 2016 Amy Tierney


Five Loyalty Lessons
From Pokemon Go

By Geoff Smith | Sept. 19, 2016

Niantic and Nintendo’s Pokémon Go hasn’t even finished rolling out internationally yet, but already it is making a significant impact on consumers and brands. In just a matter of weeks, the augmented reality mobile game has captivated audiences, positively influenced mental health outcomes, and overtaken the world’s biggest apps—including Instagram, Snapchat, Twitter, and even Facebook.

Pokémon Go’s growth seems unprecedented—yet it just keeps getting bigger. This new phenomenon is driving foot traffic in droves, shifting paradigms in loyalty, and bringing people together.

Read-More-Button-Purple

The post Five Loyalty Lessons From Pokemon Go appeared first on CrowdTwist.

Previous Article
Four Ways a Multichannel Loyalty Program Supercharges Marketing Strategies
Four Ways a Multichannel Loyalty Program Supercharges Marketing Strategies

Four Ways a Multichannel Loyalty Program Supercharges Marketing Strategies Sept. 19, 2016 Retail brands con...

Next Article
To Have a Killer Loyalty Program Retailers Need to Think Big
To Have a Killer Loyalty Program Retailers Need to Think Big

To Have a Killer Loyalty Program Retailers Need to Think Big Sept. 6, 2016 Loyalty programs have become an ...