Membership in U.S. loyalty programs has increased to more than 3.3 billion participants. With their growing participation, consumers are demanding more personalized services and offers from loyalty programs beyond discounts. As a result, brands are expanding the ways in which they reward members through loyalty.
In this webinar, you will learn:
- How Ultimate Fighting Championship and Purina socialized their programs and gained internal support and buy-in
- What process to follow when deciding whether a multichannel loyalty program is a right for your brand
- Key recommendations to consider when evaluating a multichannel loyalty program
- And much more!